What does the word weird mean?
Webster's states "of strange or extraordinary character."
Weird in this case means unique.

We are lucky to live in this great city of Portland! It's locally owned businesses that help keep Portland unique (or weird). It's important that the people in this city don't take it for granted. There is not another city in America like Portland. To keep Portland this way, we must patronize and support local entrepreneurs.

Keep Portland Weird is a public awareness campaign to keep a balance of local business and national chain stores. Portland has always been a great entrepreneurial town, and that is a major reason it stands out from many other cities around the country.

We invite you to join the cause to keep Portland unique (or as the sticker says, "WEIRD"). Support local business and help "KEEP PORTLAND WEIRD"!!!